Responsive: Dazed - Editing the Footage

Whilst Katy and Molly were busy designing the patterns to be animated for the footage, I was in charge of editing the footage together. I wanted to edit the footage together in a way that would portray the idea of fun whilst reflecting the aesthetic of Dazed. This led me to focus more on the footage that was slightly 'odd' or looked deliberately like we were messing around, as I felt that this would be the best way to convey our ideas and achieve what we wanted.

Using Premiere, I started with the 'Crowd' video and looked for clips that I felt fit in with our ideas. I actually found it quite difficult to choose from what we had, as we had a lot of good footage and it was difficult to select which clips worked the best together. In the end I went with what I thought looked best together and with what I believed achieved our goals visually.

The 'Crowd' Video

I had an easier time with the 'Reading' video, as this video is going to be focusing more on the animation. This meant that we didn't necessarily want too many variations in shot, nor did we want there to be too much movement, as this would distract from the actual animation. So I made the decision to only use three different camera shots, feeling that this would give us enough variety but allow us to focus on the animation instead. 

The 'Book' Video

For the dancing video we had originally had the idea to edit the footage to change on the beat of the music. However, we had looked at a few examples of music that we wanted and I realised that they didn't really have much of a beat to them so it wasn't particularly necessary to edit the video to the music. This also made it easier for me to get the footage edited together on time, as we haven't settled on any music at this stage. 

The 'Dance' Video

Overall, my group and I are happy with the edited footage and feel that it fits in nicely with the aesthetic of Dazed Media whilst portraying our ideas for the brief.